April 13, 2009 In News By Advent
Just wanted to point out 2 new case studies up on the brand spaces portion of adventresults.com.
JA Integrated Thinking is a Nashville-based advertising agency that asked Advent to help them with their new space. The case study can be found here.
We′ve also uploaded the Lipscomb University Dining Hall. Lipscomb wanted their dining hall to reflect the institutions′ commitment to their students. Check it out here.
Objectives:
J&A Integrated Thinking works with some of the biggest brands in the world in fast food, banking, sports and entertainment industries. J&A asked Advent to develop a space that reflects their commitment to their clients and their commitment to creativity.
Solutions:
Advent helped J&A fabricate their brand space by using different elements and textures, helping J&A tangibly express who they are and what they do at every turn. Words to describe the J&A brand appear immediately as you step off the elevator. To the left of the lobby, J&A′s clients are highlighted with clear stand off panels as the drop shadow of the logo falls on the wall for a dimensional effect.






April 7, 2009 In News By Advent
Objectives:
Lipscomb asked Advent to create a better dining experience for students, faculty, and visitors to the university. They also wanted to use the dining hall as a place for key messaging, and a showcase of what their campus is all about.
Solutions:
Advent delivered Lipscomb a dining hall makeover that truly expressed the Lipscomb brand. The Spirit of Lipscomb banners showcase the major commitments Lipscomb has made to its students and staff. A wall of memories serve as conversation starters as they express campus traditions and great moments. Advent also helped with wayfinding to create a more controlled and informative serving environment.


