Beck/Arnley asked Advent to design a custom exhibit that would showcase its brand at the AAPEX show. Specifically, Beck/Arnley asked for an open exhibit with a semi-private conference room, video projection, high branding, and kiosks with computers connected to the internet. Also, Beck/Arnley wanted to rent the exhibit.
Advent designed a 20×30 custom rental exhibit that allowed Beck/Arnley to meet its show objectives. Edge-lit graphics present themselves in two aluminum towers that reach to 16 feet tall. That height allows for elevated branding, and also creates an open feel down below on the show floor. The semi-private conference room is complemented by seating space in the middle of the booth. Two kiosks allow booth visitors to browse Beck/Arnley’s website for products.
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